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Market research glossary

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Internet survey


Within the past few years the importance of Internet surveys, that is the placing and spreading of questionnaires online via Internet or Intranet has increased. Without great effort many persons can be interviewed online as the number of Internet users has grown considerably.

The specialisation of a number of software providers in research software for online surveys enables companies to conduct Internet surveys themselves without huge investments of time and capital.

See also:
Online survey
Questionnaire

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