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Image analysis


Image analysis is a type of analysis that delivers detailed findings about a companies' image, picture and perception within the general public (e.g. with clients, suppliers, employees).

Often it is part of satisfaction analyses. With the help of image analyses conclusions of deficits concerning the image can be drawn and useful information that serve as a base for a business re-positioning are delivered.

Further information: Analysis service portfolio

See also:
Image
Satisfaction
Customer satisfaction
Employee satisfaction
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Market research glossary

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